Even though summer is nearly over, NASA’s SOI is in play and working hard to get involvement from students and Educators. Their initiatives include educator toolkits with themes from aeronautics to rocketry and cosmology as well as events across the US, primarily near NASA centers. The website is policy oriented as opposed to audience oriented, which makes it a bit confusing for those that want to participate. Although kids are the target audience, the site is much more targeted to partners, policy makes and to a lesser degree, educators. A revised portal would certainly help out the cause here, but there is plenty to like for classroom projects. Finally, the branding ‘STEM’ for the policy of combining Sci-tech and Math outreach is interesting, but could be pushed a bit further from policy branding to something that is accessible to the target audience.